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Top 10 Affordable Digital Marketing Courses for Beginners

top 10 digital marketing courses
Written by Gnyana Chaitanya
Published on 02/01/2022
12 min read

If you are looking for the best and affordable digital marketing courses for beginners and are indecisive about picking one. Don’t worry, we are here to help you find the best digital marketing course at an affordable price.

It can be a little difficult to choose from the ocean of courses on the internet, especially if you are a beginner. There are some amazing platforms like Udemy, Skillshare, etc which provide valuable courses created by experts.

We gathered a list of the best digital marketing courses in the market for beginners at affordable prices to help you start your digital marketing journey.

1. The Complete Digital Marketing Course – 12 Courses in 1


Platform:
Udemy

Price:385

Duration: 22.5 hours

Skill level: Beginner

Topics covered:
      • Market Research
      • Make a Website
      • Email Marketing
      • Copy writing
      • Search Engine Optimization    
      • Google AdWords/Ads
      • Google Analytics
      • Social Media Marketing
      • Facebook ads
      • App Marketing
Self-paced: yes

This course is hugely interactive with projects, checklists & actionable lectures built into every section.
Learn step by step how to market a business online from scratch across all the major marketing channels.

By the end of this course, you will be confidently implementing marketing strategies across the major online marketing channels.

All the strategies, tips and tools recommended in this course are either free or very cost effective
. This course is incredible value for money.

2. Digital Marketing Masterclass – 23 Marketing Courses in 1


Platform:
Udemy

Price:385

Duration: 34.5 hours

Skill level: Beginner

Topics covered:
      • Business & Target Audience
      • Brand Identity
      • Content Marketing Basics
      • Website 101
      • Email Marketing
      • Copy writing
      • Search Engine Optimization    
      • Social Media Marketing
      • Google Ads
      • Google Analytics
      • Video Marketing & Production
      • Podcasting
      • How to create a WordPress Website

Self-paced: yes

If you’re looking for a complete digital marketing course to teach you everything you need to become a digital marketing expert, then this is the right digital marketing course for you.

Most of the tools and strategies recommended and taught in this course are completely free. Along with the course, you will also get DIGITAL MARKETING COURSE BONUSES listed below.

 

  • Downloadable checklists to keep you on track
  • Downloadable guides to help you take action
  • Case Studies to show you behind the scenes of our strategies

3. Introduction to SEO: Tactics and Strategy for Entrepreneurs


Platform:
SkillShare

Price: 149/month (unlimited courses)

Duration: 1.5 hours

Skill level: Beginner


Topics covered
:
      • Introduction to SEO
      • SEO strategy
      • Ranking factors
      • Audience, keyword, and content structure
      • Crawl friendliness and External links
      • Evaluate SEO strategy
      • Content Tips and tricks

Self-paced: yes

This 90-minute class provides actionable insights and tactics for optimizing your content and organically improving the online presence of your business and brand.


This class is perfect for entrepreneurs, small business owners, startups, freelancers, junior marketers, web designers, and copywriters eager to do SEO that matters.

No prior experience or skills required.By the end, students are all invited to work on a project that can put all their learning into action: sharing their own SEO strategy and optimizing a piece of content based on keyword research.

4. The Ultimate SEO Training 2021 + SEO For WordPress Websites


Platform:
Udemy

Price: ₹385


Duration
: 7.5 hours

Skill level
: Beginner-Intermediate

Topics covered
:
      • SEO – The Fundamental Principles
      • Keyword Research
      • Creating Content
      • On-page SEO
      • Off-page SEO
      • Technical SEO
      • Speeding up WordPress Website
      • User Experience
      • Negative SEO
      • Google Algorithm
      • SEO Audit analysis
Self-paced: yes


If you’re completely new to SEO or maybe you’re an advanced SEO expert and are looking to expand your knowledge. Whichever one it is, you can be sure this course got you covered.

Instead of just giving you the theory and then leaving it up to you to figure it all out, you can watch over the shoulder and see how to implement everything.

From the keyword research, Onpage SEO, Link building.. you name it. This course shows you exactly how everything is done.

You will also get access to the exact spreadsheets the instructor uses at his agency so you have everything at your disposal.

5.Content Marketing for Beginners


Platform:
SkillShare

Price
: 149/month (unlimited courses)


Duration
: 5.3 hours

Skill level
: Beginner

Topics covered
:
      • Content formats and platforms
      • How content marketing works
      • Branding
      • Research Audience
      • Case Study: Idea Brainstorm
      • Case study: Idea research
      • Content marketing in Social Media
      • Repurposing content
      • Video Content
      • Marketing funnel
      • Analytics
Self-paced: yes

This course covers it all, from coming up with great content ideas to creating marketing funnels that actually turn visitors into customers.

After completing this course, you’ll know the exact steps to creating, publishing, and promoting content to achieve any of your goals.

This is based on the instructor’s own experience using content marketing to grow his own 7-figure business. What you learn will be actionable, realistic, and easy to start on any budget for any type of business.


6. The Content Writing Course


Platform:
Udemy

Price: ₹385


Duration
: 15 hours

Skill level
: Beginner

Topics covered
:
      • Overview
      • Challenges & Solutions for SEO content writing
      • Keyword research
      • Plagiarism and Referencing
      • Creating Content Outline
      • Augmenting the Outline
      • Final Article outline structure
      • Methods for content writing
      • Editing
      • Fact Checking
      • Indexing, Tracking and Ranking
      • Make money with content marketing
Self-paced: yes

If you struggle to easily write content that ranks on Google regardless of your expertise, this is the best course to help you with.

Boost the quality and quantity of the content you write and publish, and increase your earnings by following a simple and repeatable process described in this course.

This course has a step-by-step course covering all of the blueprint to get you started with content marketing. Inside this blueprint, you’ll discover the ideal methods to publish multiple long-form articles and rank them on Google within days.


7. Ultimate Google Ads Training 2021: Profit with Pay Per Click


Platform:
Udemy

Price: ₹385


Duration
: 24.5 hours

Skill level
: Beginner-Advanced

Topics covered
:
      • Creating Google ads account
      • Structuring Ad groups
      • How to write ads in Google
      • Adwords billing
      • Keyword research
      • Account structure
      • Adwords auction
      • Refining Campaigns
      • Remarketing
      • Bidding Strategies
      • Adwords scripts to enhance performance
Self-paced: yes

Learn How To Drive
Consistent, Reliable, High-Quality Traffic To Your Site Every Single Day With Google AdWords.

This complete AdWords crash course is going to show you the exact skills and techniques you need to win back your business and drive consistent and profitable traffic to your website around the clock, 7 days a week.

 

You’re going to get over 15 hours of video lectures, access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course. 


8.  Social Media Content Creation in Canva: From Beginner to Advanced


Platform:
SkillShare

Price
: 149/month (unlimited courses)

Duration
: 4.5 hours

Skill Level
: Beginner-Advanced

Topics covered
:
      • psychology of colors
      • Hex codes and color palettes
      • Understanding Licensing
      • Images, Videos, Fonts
      • Design Do’s and Don’ts
      • Canva hacks
      • Canva workflow
      • Instagram stories and highlights
      • Carousels, GIFs, and meme posts
      • Video ads
      • Canva for business
      • Designing  eBooks
      • Make a website
      • Professional Mockups
Self-paced: yes

Whether you’re a beginner in content creation and content marketing, looking for some guidance on content creation, or you’re an expert looking to learn some new tricks, there is something in this course just for you.


This course is packed full of exciting, valuable lessons that teach you exactly how to create beautiful graphics within Canva that will help turn your online presence into something truly remarkable.

It’s taught using follow-along videos where the instructor shares their screen with you, so you can create your projects at your own pace as you watch. You will also get access to custom, downloadable, mobile-friendly templates to ensure that each graphic you create is going to look fabulous on mobile too.

9. Social Media Marketing MASTERY


Platform:
Udemy

Price: ₹385


Duration
: 10 hours

Skill level
: Beginner

Topics covered
:
      • Social Media Marketing
      • Facebook
      • Instagram
      • Twitter
      • Pinterest
      • Google ads and Google My Business
      • YouTube
      • LinkedIn
      • Landing Pages and Blogging
Self-paced: yes


If you want to be successful with Social Media Marketing you will LOVE this Udemy course. You will learn the principles and strategies that work for everyone and that have been used to build highly converting ads for over 500+ businesses and clients successfully by Course Envy (course provider).

Facebook, Instagram, Pinterest, Google, YouTube, Twitter,  LinkedIn, Tumblr, WordPress, Blogger… any marketing via social media, this has you covered with this top-rated instructors.

In this course, you will learn Social Media Marketing from beginner level to advanced!

You will be able to optimize your ads for increased conversions and engagement, while decreasing costs and PPC/CPM/CPL/CPA.

You will be able to create and make use of EVERY  type of SMM ad and social media platforms’ online marketing strategy. You will be able to grow your page likes, account following, and post engagement.


10. Instagram Marketing 2021:


Platform:
Udemy

Price: 385


Duration
: 23 hours

Skill level
: Beginner-Intermediate

Topics covered
:
      • Setting up account
      • Planning content strategy
      • Laying the underground
      • Creating the first batch of content
      • Posting
      • Setting successful habits
      • Growth strategies
      • Using stories
      • Instagram ads
      • Instagram Live
      • Automated reach
      • Zombies
Self-paced: yes

This course was recently featured in Entrepreneur Magazine.

This is the most comprehensive course on Instagram Marketing on the Udemy platform. This course has over 23 hours of videos and custom resources. It has everything you need to know to start from scratch and grow an account.

This course is for both beginners to Instagram and more advanced students that have some experience with the platform.


This is designed to apply to both individuals that want to grow a following for themselves, but also businesses that want to start a presence on the platform and use it to grow their brand.
The Instagram account owned by the instructor currently has 141,000 followers!
@innovationstation